
UFO Performance Marketing
Stop Guessing. Start Growing.
We’re the performance marketing agency that proves what works — through experimentation, technical depth, and senior talent that stays on your account.
UFO Performance Marketing drives measurable growth through paid media, SEO, CRO, and full-funnel optimization. No juniors. No hand-offs. No guesswork.
Let’s TalkWhat Makes UFO Different
We’re the technical glue that makes your marketing work.
Data-Driven, Test-First Thinking
We don’t guess. We validate, iterate, and launch with confidence across paid, SEO, CRO, and email. Every campaign runs through our Growth Lab framework: Plan → Build → Run → Report → Iterate.
Built by Devs, Tuned for Performance
From data layers to custom tracking to AI-powered tools, we make sure your marketing isn’t just live — it’s working. Our founder is a developer who builds proprietary tools that give our clients an unfair advantage.
Senior Team, No Hand-Offs
No juniors, no black boxes. Our Growth Marketers average 15+ years of experience and are embedded, proactive, and focused on impact from day one. You work with the people who actually do the work.
Small Enough to Care, Big Enough to Deliver
We’re small enough to customize everything to exactly what you need but big enough to have the expertise and technical capabilities of agencies 10x our size. No cookie-cutter solutions. No bureaucracy.
Services
The full funnel, covered by a senior team.
We don’t do everything — we do the things that move the needle.
Strategy, setup, and optimization across Google, Meta, Bing, YouTube, TikTok, LinkedIn, and retail media — all backed by test-and-learn frameworks and ROI modeling. We manage millions in annual media spend with a focus on efficiency and measurable revenue growth.
We combine technical audits, structured content, and AI-assisted workflows to help your site rank, convert, and scale efficiently. Our approach goes beyond rankings to drive actual business outcomes.
From GA4 to Looker dashboards, we turn your data into decisions — with real-time clarity, custom metrics, and no digging through spreadsheets. Every report answers three questions: What happened? Why? What should we do about it?
We optimize UX, landing pages, and conversion paths using structured A/B testing and deep behavioral analysis — not just guesswork. Small conversion improvements compound into significant revenue gains.
Full lifecycle marketing that turns one-time buyers into repeat customers. We build automation that drives revenue while you sleep — from welcome sequences to win-back campaigns.
Managing over $14MM in media spend annually has given us the experience and expertise to optimize the DTC funnel, increasing the lifetime value of customers and maximizing your media dollars.
We build the measurement infrastructure that makes everything else smarter. From standing up data warehouses to running advanced statistical models, we turn raw data into confident, revenue-driving decisions — not just dashboards.
From high-converting landing pages to full custom builds, we design and develop websites that perform — not just look good. Our dev team works across platforms and stacks to deliver fast, accessible, conversion-optimized digital experiences.
We build custom AI-powered tools and workflows that automate the tedious, accelerate the complex, and unlock capabilities that didn’t exist before. If there’s a repetitive process slowing your team down, we’ve probably already automated something like it.
Proprietary AI Tools
Custom-built tools that give our clients an unfair advantage.
These aren’t off-the-shelf plugins — they’re built by our team to solve real problems.
Product Title Optimizer
AI-powered product title optimization for Shopping campaigns. AMA Pinnacle Award winner. Continuously learns from your catalog and customer behavior to improve CTR and conversion rates.
Negative Keyword Intelligence
Continuously refines search efficiency by identifying wasted spend automatically and learning from conversion patterns. Provides weekly efficiency reports showing spend recovered.
Product Setup Automation
Automates the process of setting up new products in advertising platforms, cutting launch time by approximately 60%. Critical for large catalogs and new category launches.
Metadata Creator
Generates optimized category and product content at scale, structured for both traditional search engines and AI/LLM comprehension.
Hex-Powered Dashboards
Real-time performance visibility with insights your team can actually act on. Ask questions in plain English — get campaign answers in minutes instead of waiting for reports.
AI/LLM Search Optimization
Content structuring, citation monitoring, and competitive visibility tracking — because nearly half of online shoppers now use AI tools to research purchases.
Results That Speak
We don’t just talk about growth. We deliver it.
We measure success the same way you do — in revenue growth and ROI, not impressions or clicks.
Beat 2025 revenue goal by 6.3%. Achieved 12% ROAS improvement and generated $3M revenue from $450K incremental spend.
30% annual growth sustained for 5 years. 1,789% SEO traffic growth. 10+ year partnership.
55% CAGR over 6 years — grew from $500K to $7MM through continuous optimization and channel expansion.
66% PPC cost reduction. Scaled growth to the point of private equity acquisition.
+6.8% customer lift via display advertising. Statistically proven with regression analysis. 151% ecommerce revenue increase.
AMA Pinnacle Award-winning Shopping optimization. Helped set and hit $100MM revenue target.
Complete digital marketing transformation.
Trusted by leading brands









How We Work
Our Growth Lab framework keeps things simple, strategic, and scalable.
Plan
Identify the right opportunities and set priorities. Focus on high-impact areas where we can quickly gain traction. Deep dive into your business, competitors, and data.
Build
Work side-by-side with your team to prepare the right foundation — tools, content, channels, and tracking. QA and test everything for launch.
Run
Put plans into action, monitor progress closely, and stay nimble. Adjust quickly as new information emerges or conditions change.
Report
Translate results into clear, actionable insights. Provide visibility into what’s working, what needs attention, and where to focus next.
Iterate
Scale what works. Pivot from what doesn’t. Add new ideas into the cycle. Keep momentum going through continuous improvement.

The Team
Senior experts, every one.
Every person on our team is a senior expert, averaging over 15 years of experience across strategy, creative, media, analytics, and growth.
John Crenshaw
18+ yearsFounder & President
Former Target, Victory Motorcycles, Delta Faucet. Deep expertise in paid search architecture, data analytics, and AI-powered automation. Built UFO’s proprietary tool suite.
Andrea Larsen
20+ yearsPartner & COO
Former Frontgate, P&G, ExxonMobil. Specializes in translating business objectives into marketing execution. Background spans both agency and client-side marketing.
Senior Growth Marketers
Our Growth Marketers are embedded, proactive, and focused on impact from day one. Each brings deep expertise in paid media, lifecycle marketing, SEO, and analytics.
Creative Team
Senior Creative Directors and designers with experience across education, industrial, consumer, and ecommerce sectors. Performance-driven creative designed to convert.
Senior Project Management
Dedicated PMs ensure nothing falls through the cracks. Same-day response SLAs on urgent requests, weekly status updates, and clear escalation paths.
Meet the Team
The people behind the results.
Every person at UFO is a senior expert. Here are the people who will be working on your business.

John Crenshaw
Founder & President
Bio coming soon.

Andrea Larsen
Partner & COO
Bio coming soon.

Susan Jorgensen
Senior Growth Marketer
Bio coming soon.

Matt Stoyak
Senior Copywriter / Editor
Bio coming soon.

Brenda Raymond-Ball
Senior Project Manager
Bio coming soon.

Brandon Blank
Senior Creative Director / Designer
Bio coming soon.

Emily Babel
Senior Production Designer
Bio coming soon.

Thomas Cochill
Senior Creative Director
Bio coming soon.

Allison Kayuha
Senior Growth Marketer
Bio coming soon.

Dwayne Lynn
Senior Growth Marketer
Bio coming soon.
Industries We Serve
From Fortune 500s to fast-growing brands.
We apply insights across industries to uncover smarter ideas, sharper strategies, and better results.
Platform & Technology Partners
Client Testimonials
What our clients say.
“We spent a ton of money doing it the wrong way until we found UFO. They completely revamped our thinking on digital marketing. In 2019, they changed the direction of our company. We saw 600% growth over four years with them.”
Conor O’Donnell
President, Accutec-IHS Incorporated
Let’s have a smart to smart.
Ready to see what we can do together? Us too. Reach out and let’s get started.







